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Privacy Policy

This Privacy Policy explains how AdZeal Commerce LLC, operating under the brand name Pups Bar (“Pups Bar,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information when you:

  • Visit https://pupsbar.com

  • Purchase or attempt to purchase a product

  • Contact our customer-support team

  • Subscribe to marketing communications

  • Interact with our advertisements, social-media accounts, or services

By using our website, you acknowledge the practices described in this Privacy Policy.

1. Who We Are

Brand name: Pups Bar
Legal business: AdZeal Commerce LLC
Website: https://pupsbar.com
Email: support@pupsbar.com
Business address: 1001 S Main Street, Suite 6571, Kalispell, Montana 59901, United States

For privacy-related questions or requests, contact us at support@pupsbar.com.

2. Personal Information We Collect

The information we collect depends on how you interact with our website and services.

Information You Provide Directly

You may provide us with information such as:

  • Full name

  • Email address

  • Telephone number

  • Billing address

  • Shipping address

  • Order details

  • Product preferences

  • Customer-support communications

  • Reviews, photographs, videos, or other submitted content

  • Marketing preferences

  • Account information, where customer accounts are available

Order and Transaction Information

When you place or attempt to place an order, we may collect:

  • Products ordered

  • Order value

  • Discounts used

  • Shipping method

  • Payment status

  • Refund and return information

  • Delivery and tracking information

  • Fraud-screening results

  • Information needed to process or fulfil the transaction

Complete card details are generally collected and processed directly by Shopify and the payment provider selected at checkout. We do not normally receive or store your complete payment-card number.

Device and Usage Information

When you visit the website, we and our service providers may automatically collect information such as:

  • Internet Protocol address

  • Browser type

  • Device type

  • Operating system

  • Approximate location derived from your IP address

  • Time zone

  • Language preferences

  • Pages and products viewed

  • Referring website, advertisement, or search term

  • Links and buttons selected

  • Dates and times of visits

  • Session activity

  • Cart and checkout activity

  • Cookie and similar technology identifiers

Marketing and Advertising Information

When you interact with our advertisements or marketing campaigns, we may collect or receive information such as:

  • Advertisement viewed or selected

  • Campaign source

  • Referral link

  • Discount or creator code used

  • Social-media interaction

  • Email engagement

  • Marketing consent status

  • Attribution and conversion data

Information From Other Sources

We may receive personal information from third parties, including:

  • Shopify

  • Payment processors

  • Shipping carriers

  • Fulfilment partners

  • Fraud-prevention providers

  • Analytics providers

  • Advertising platforms

  • Social-media platforms

  • Customer-service applications

  • Referral or affiliate partners

The information received depends on the service involved and the permissions or settings you have selected.

3. Cookies and Similar Technologies

We use cookies, pixels, tags, software development kits, local storage, and similar technologies to operate and improve the website.

These technologies may be used to:

  • Keep the website and cart functioning

  • Remember preferences

  • Authenticate users

  • Prevent fraud and improve security

  • Analyze website performance

  • Understand visitor behavior

  • Measure advertising effectiveness

  • Personalize content or advertisements

  • Remember privacy choices

Some cookies are necessary for the website to function. Other cookies, including analytics and advertising cookies, may be optional depending on your location and applicable law.

You can manage cookies through:

  • Our cookie banner or privacy settings, where available

  • Your browser settings

  • Advertising-platform controls

  • The data-sharing opt-out options provided on our website

Blocking certain cookies may affect website functionality, cart features, saved preferences, or checkout performance.

4. How We Use Personal Information

We may use personal information for the following purposes.

Providing Products and Services

We use information to:

  • Process orders

  • Authorize payments

  • Arrange fulfilment and delivery

  • Provide tracking updates

  • Process cancellations, returns, replacements, and refunds

  • Send order confirmations

  • Respond to customer questions

  • Provide customer support

  • Maintain customer accounts

  • Enforce our store policies

Security and Fraud Prevention

We may use information to:

  • Verify transactions

  • Detect suspicious activity

  • Prevent payment fraud

  • Protect customer accounts

  • Investigate misuse

  • Secure the website and checkout

  • Enforce our Terms of Service

  • Protect our legal rights

Website Improvement and Analytics

We may use information to:

  • Analyze website traffic

  • Understand how visitors use the store

  • Identify technical problems

  • Improve product pages and checkout

  • Measure conversion performance

  • Develop new products or features

  • Test website changes

Marketing and Advertising

Subject to your choices and applicable law, we may use information to:

  • Send promotional emails

  • Show relevant advertisements

  • Measure advertising campaigns

  • Build or match advertising audiences

  • Personalize offers

  • Retarget website visitors

  • Understand which creators, advertisements, or referral sources generate visits and purchases

You can unsubscribe from marketing emails by using the unsubscribe link in the message or contacting us.

Legal and Business Purposes

We may process information to:

  • Meet tax, accounting, and recordkeeping obligations

  • Respond to lawful government requests

  • Comply with applicable laws

  • Establish, exercise, or defend legal claims

  • Handle disputes and chargebacks

  • Complete a merger, acquisition, financing, restructuring, or sale of business assets

5. Legal Bases for Processing

Where laws such as the UK GDPR or European GDPR apply, we process personal information under one or more of the following legal bases:

Performance of a Contract

We process information when necessary to:

  • Accept and fulfil your order

  • Process payment

  • Deliver products

  • Handle returns and refunds

  • Provide customer support

Legitimate Interests

We may process information for legitimate business interests such as:

  • Preventing fraud

  • Improving the website

  • Measuring business performance

  • Securing our systems

  • Responding to customer inquiries

  • Protecting our legal rights

We consider the potential impact on your rights before relying on legitimate interests.

Consent

We may rely on consent for:

  • Certain marketing communications

  • Non-essential cookies

  • Targeted advertising

  • Other processing where consent is legally required

You may withdraw consent at any time, although withdrawal does not affect processing that occurred before withdrawal.

Legal Obligation

We may process information when required to comply with laws, legal processes, tax requirements, regulatory obligations, or valid government requests.

6. How We Disclose Personal Information

We do not disclose personal information indiscriminately. We may share information with service providers and other parties when reasonably necessary to operate the store.

Shopify

Our store is hosted by Shopify. Shopify processes personal information to provide ecommerce, checkout, payment, security, analytics, and related services.

Payment Providers

Payment information may be processed by Shopify Payments, PayPal, card networks, banks, digital-wallet providers, or other payment services available at checkout.

Fulfilment and Shipping Providers

We may provide order information to:

  • Suppliers

  • Warehouses

  • Fulfilment partners

  • Shipping carriers

  • Customs agents

  • Tracking providers

This may include your name, delivery address, telephone number, email address, order contents, and other information required to deliver the order.

Analytics and Advertising Providers

Depending on the services enabled on our website, we may disclose or make information available to providers such as:

  • Google

  • Meta

  • Microsoft

  • TikTok

  • Pinterest

  • Email-marketing platforms

  • Affiliate or referral platforms

  • Conversion-tracking services

These companies may process device, cookie, browsing, advertising, or purchase information according to their own privacy policies.

Professional and Technical Providers

We may use service providers for:

  • Website hosting

  • Customer support

  • Email delivery

  • Cybersecurity

  • Fraud prevention

  • Accounting

  • Legal services

  • Data storage

  • Business analytics

These providers are permitted to process information only for authorized business purposes, subject to their contracts and applicable law.

Legal Requirements and Protection

We may disclose information when reasonably necessary to:

  • Comply with a law, court order, subpoena, or lawful government request

  • Investigate fraud or security threats

  • Enforce our agreements

  • Protect customers, the public, our business, or another person

  • Defend legal claims

Business Transfers

If our business is involved in a merger, acquisition, sale, financing, restructuring, insolvency, or transfer of assets, personal information may be transferred as part of that transaction, subject to applicable law.

7. Sale, Sharing, and Targeted Advertising

We do not sell personal information for money.

However, some privacy laws define “sale” or “sharing” broadly enough to include the use of advertising cookies, tracking technologies, or the disclosure of identifiers to advertising partners for cross-context behavioral advertising.

Depending on your location and the services enabled on our website, you may have the right to opt out of:

  • The sale of personal information

  • The sharing of personal information

  • Targeted advertising

  • Certain profiling activities

You can exercise available choices through the Your Privacy Choices, Do Not Sell or Share My Personal Information, cookie settings, or data-sharing opt-out link displayed on our website.

We also honor legally recognized browser-based preference signals, such as Global Privacy Control, where required and technically supported.

8. Marketing Communications

You may receive promotional emails only when permitted by applicable law, such as when:

  • You have subscribed

  • You have consented

  • We have another lawful basis to contact you

You can unsubscribe at any time by selecting the unsubscribe link in an email.

Even after opting out of marketing, we may continue to send non-promotional messages relating to:

  • Orders

  • Shipping

  • Payments

  • Returns

  • Security

  • Policy changes

  • Customer-support requests

9. International Data Transfers

Pups Bar operates through AdZeal Commerce LLC in the United States and works with service providers located in multiple countries.

Your personal information may therefore be transferred to, stored in, or processed in countries outside your place of residence, including the United States and other countries where Shopify, payment providers, fulfilment partners, carriers, analytics providers, or other service providers operate.

These countries may have different data-protection laws.

Where required, we or our service providers use recognized transfer mechanisms, contractual protections, or other lawful safeguards for international transfers.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy.

Retention periods may depend on:

  • Whether you maintain an account

  • Whether an order remains active

  • Tax and accounting requirements

  • Fraud-prevention needs

  • Contractual obligations

  • Legal limitation periods

  • Dispute or chargeback requirements

  • Customer-support needs

  • Consent and marketing preferences

For example, order information may be retained for several years where required for tax, accounting, fraud prevention, or legal compliance.

When information is no longer required, we may delete, anonymize, or securely isolate it, subject to legal and technical limitations.

11. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

These measures may include:

  • Secure Shopify infrastructure

  • Encrypted checkout transmission

  • Restricted access

  • Account-security controls

  • Fraud monitoring

  • Service-provider contracts

  • System and access reviews

No internet transmission, database, or storage system is completely secure. We therefore cannot guarantee absolute security.

You are responsible for protecting your passwords, devices, and account credentials.

12. Your Privacy Rights

Depending on your location, you may have some or all of the following rights:

  • Request access to personal information

  • Request correction of inaccurate information

  • Request deletion

  • Request a portable copy of information

  • Object to certain processing

  • Restrict certain processing

  • Withdraw consent

  • Opt out of targeted advertising

  • Opt out of sale or sharing

  • Appeal a denied privacy request

  • Submit a complaint to a regulator

  • Receive equal service without unlawful discrimination for exercising privacy rights

These rights are not absolute. Legal exceptions may apply, including where information must be retained for fraud prevention, tax, legal claims, order records, or regulatory compliance.

13. Privacy Rights for EEA, UK, and Swiss Residents

Residents of the European Economic Area, United Kingdom, or Switzerland may have rights relating to:

  • Access

  • Correction

  • Erasure

  • Restriction

  • Objection

  • Data portability

  • Withdrawal of consent

  • Complaints to a supervisory authority

You may also object to processing based on legitimate interests or direct marketing.

Where you withdraw consent, the withdrawal will not affect the lawfulness of processing completed before withdrawal.

14. United States State Privacy Rights

Residents of certain US states may have additional privacy rights under applicable state law.

Depending on the law and whether it applies to our business, those rights may include:

  • Knowing the categories and specific pieces of personal information collected

  • Knowing the sources and purposes of collection

  • Knowing the categories of recipients

  • Requesting correction

  • Requesting deletion

  • Obtaining a portable copy

  • Opting out of sale, sharing, or targeted advertising

  • Limiting certain uses of sensitive personal information

  • Appealing a denied request

  • Protection against unlawful discrimination

We will not unlawfully discriminate against you for exercising an applicable privacy right.

15. How to Submit a Privacy Request

You may submit a privacy request by contacting:

Email: support@pupsbar.com

Use the subject line:

Privacy Request

Please include:

  • Your full name

  • Email address used with the store

  • Order number, if relevant

  • Country or state of residence

  • The privacy right you wish to exercise

We may need to verify your identity before processing a request. Verification may involve confirming account, order, contact, or transaction information.

Authorized agents may submit requests where permitted by law, but we may require evidence of authorization and may verify the customer’s identity directly.

We will respond within the timeframe required by applicable law.

16. Children’s Privacy

Our website and products are not directed toward children under 13, or a higher minimum age where required by applicable law.

We do not knowingly collect personal information from children for the purpose of selling products directly to them.

If you believe a child has provided personal information without appropriate authorization, contact us at support@pupsbar.com so we can review and take appropriate action.

17. Third-Party Websites

Our website may contain links to third-party websites, applications, or social-media platforms.

We do not control their privacy practices and are not responsible for their content, security, or processing activities.

Review the privacy policy of any third-party service before providing personal information.

18. Do Not Track

Some browsers send “Do Not Track” signals.

Because there is no universally accepted standard for responding to all Do Not Track signals, our website may not respond to them in every situation.

Where applicable law requires recognition of a legally valid opt-out signal, such as Global Privacy Control, we aim to process that signal as required.

19. Changes to This Privacy Policy

We may update this Privacy Policy to reflect:

  • Changes to our business

  • New service providers

  • New marketing tools

  • Changes to Shopify features

  • Legal or regulatory developments

  • Security or operational changes

The latest version will be posted on this page with a revised “Last updated” date.

Where legally required, we may provide additional notice of material changes.

20. Complaints

Contact us first if you have concerns about how we handle personal information.

You may also have the right to complain to a privacy or data-protection authority in your jurisdiction.

21. Contact Us

For privacy questions, requests, or complaints, contact:

Pups Bar
Operated by AdZeal Commerce LLC
1001 S Main Street, Suite 6571
Kalispell, Montana 59901
United States

Email: support@pupsbar.com
Website: https://pupsbar.com